How do fashion designers forcast fashion and how many season ahead do they do it for?

Posted by admin on December 28th, 2009 at 03:10pm

me asked:


I just wondered how fashion designers etc do this. I am curious as I hear about it all the time but wanted more information.

http://www.freshprincehats.com

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Under Fashion & Accessories

2 Comments for How do fashion designers forcast fashion and how many season ahead do they do it for?

  • 1. steven m  |  December 29th, 2009 at 7:31 am

    The try to set the Fashion rather than forecast it

    If they know a warehouse load of free blue cloth is going to be available next year — good chance they will be trying to get everyone wearing blue

    They also watch what films will be coming to the cinemas – these can influence fashion and taste too.

  • 2. GGem  |  December 31st, 2009 at 1:33 pm

    they are the ones who create the fashion, they design the trends. it’s high street brands and people in advertising who do the forecasting, based on what the lovely designers give them.

    they normally design a two seasons ahead. but they only come out on the catwalks one season before.

    so the spring/summer collection will come out in winter. but the designers will be on the next autumn/winter collection.

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